Training & Courses

Anna’s engaging talks and workshops empower small business owners to succeed by taking the fear away from the finance side of a business.

Award-winning Speaker

Anna Goodwin is an award-winning Professional Speaker and a member of the Professional Speaking Association. She has spoken at numerous events across the West Midlands and won the Women Who Speak Recognition Award from Womanhood Global.

Anna is a Certified Accountant, Financial Mentor, Trainer and Author of five accounting books. In her presentations, she uses her 30 years’ experience of small business accounting to uncover the key challenges faced by accountants and small businesses. Using real-life examples, Anna focuses particularly on the accountant-client relationship and reveals some surprising facts. Furthermore, her interest in people and what motivates them to succeed, brings an interesting dynamic to each talk.

Anna’s Support for Small Businesses

Anna has helped a diverse range of clients improve and control their finances over the last three decades, so no matter what your goal, her financial expertise and knowledge will help you navigate the next chapter.

Anna is known for her straightforward, jargon-free delivery. Interaction with the audience, coupled with Anna’s zest for her topic, engages the audience from her opening sentence. Time for questions at the end of Anna’s talks gives the audience chance to explore in more detail some of the points she has raised.

Don't just take our word for it!

Hear from one of the delegates at the Pro Mobile conference 2022

"I've just come out of Anna's workshop, she's taken all the questions that I had and answered them all completely. Completely inspirational, definitely recommend if you have any questions about finance and your business, whether you’re a limited company or a sole trader, this would work for both situations. And there was pretty much nothing that wasn't unanswered, not from my point of view anyway, I thought it was great."
"Anna delivered a really interesting presentation to FSB Black Country branch members, in an entertaining style and with calm authority that proved her practical expertise to help businesses of all shapes and sizes. We will invite her back very soon."
Steve Parker
Chairman, FSB Black Country branch

Workshops and Training

Anna trains primarily on personal finance and finance for non financial people (FFNFP).  The aim of all Anna’s workshops is to make them as interactive, fun and jargon free as possible.

For individuals and small teams, Anna also offers online courses. 

Anna's Workshops & Courses

For SMEs

Budgeting for Business and Pleasure

Finance for HR

Financial Control

Getting to Grips With Your Finances

Powerful Steps to Business Success

For Charities

Charity Finance Training

For Accountants

The Future of your role as an accountant – are you ready?

For Individuals

Financial wellbeing

Krispy Kreme Management Development Programme – Financial Control

“I was lucky enough to get the opportunity to attend a training course led by Anna. The practical advice and guidance from Anna was invaluable. The topic whilst quite ‘dry’ came to life with Anna’s fun and engaging style.”
Simon Greenwood
Head of Operations, Krispy Kreme

Online Courses

Watch Anna’s course trailers below for an introduction into each online course, or click below to learn more.